Enhance your feel for the water
Starting May 25th, 2014 - FINIS will be available at The Beach Company Founded in 1993 in Northern California, FINIS was founded by John Mix and Olympic Gold Medal Swimmer... Read More
Be Beachy Blog
Beginner Swim Workout from The Beach Company - May 2014
If you are new to swim fitness, or haven’t hit the pool in a while - have no fear! The Beach Company is here to get you started. Once your... Read More
Swim Your Way To A 6-Pack
We're giving it to you straight: You're never going to swim like Michael Phelps. For starters, you're probably not 6'4''—and in the water, length means speed. And the 45 miles... Read More
Swimming Techniques to Get the Perfect Ab Muscles
Swimming has long been the exercise of choice for anyone looking to build lean body mass as well as improve respiratory capacity. The resistance of the water creates an environment... Read More
Stand Up Paddle Boarding SUP
Stand up paddle surfing and standup paddleboarding (SUP), (Hoe he'e nalu in the Hawaiian language) are sports originating in Hawaii as an offshoot of surfing. They enable surfers to paddle... Read More
Hammocks
Relaxing in a hammock is one of the most enjoyable ways to spend an afternoon. It's easy to add a one to your own backyard if you have a place... Read More
Maintainance Of Your Swimwear
Handwash only Do not bleach Do not tumble dry Do not iron Do not dryclean Your Summer in Style!Swimwear will last much longer if you bear in mind following instructions:... Read More
Splash your way to fitness
Water being the softest medium on earth offers zero impact to any workout done in it. Extremely therapeutic, water has amazingly healing properties that are miraculous for people with any... Read More
This Is Musha Cay, Our New Favorite Escape
Want to impress family and friends this summer and take them to one of the most magical places in the world?Well, look no further than Musha Cay: The Islands of... Read More
Summertime Brews: The Best Cure for a Heatwave
Summertime is here and with it comes the heat… unbearable, armpit-staining, heat-rash creating heat. I don’t live in a walking city, so thankfully walking to and from my car doesn’t... Read More
