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Sasha D'Souza - LAGU x The Beach Company

Hello Sasha! Founder of LAGU Beach Towels and Blankets!

Sasha is a beach person through and through. Sun, salt air, long afternoons by the water.
But she has always believed that if we love the beach, we should also do our bit to
preserve it. And somehow, the basic towel situation never felt aligned with that.
Towels that trap half the beach in them and take hours to dry just didn’t make sense.

Enter Lagu.

Born in the Philippines, Lagu is a sand-free beach blanket that actually does what it
promises. Shake it once and the sand falls off. It dries fast. It rolls up compact. And it’s
durable enough to be your one and done beach essential for years, not just one
season. Currently available for same-day delivery in Mumbai & Goa.

It’s practical, thoughtful, and honestly one of those products that makes you wonder
why no one fixed this sooner. After one beach day with it, you’ll wonder why you ever
put up with regular towels in the first place.

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